Post OUTREACH 2007



Seen Television Advertisements? * Poverty all Crosstabulation
% within Poverty all


Poverty all Total
Below the poverty line Above the poverty line
Seen Television Advertisements? Yes 18.9% 23.5% 20.6%
No 81.1% 76.5% 79.4%
Total 100.0% 100.0% 100.0%

Chi-Square Tests

Value df Asymp. Sig. (2-sided) Exact Sig. (2-sided) Exact Sig. (1-sided)
Pearson Chi-Square 1.601(b) 1 .206

Continuity Correction(a) 1.334 1 .248

Likelihood Ratio 1.582 1 .208

Fisher's Exact Test


.225 .124
Linear-by-Linear Association 1.598 1 .206

N of Valid Cases 533



a Computed only for a 2x2 table
b 0 cells (.0%) have expected count less than 5. The minimum expected count is 41.28.