Post OUTREACH 2007



What advertising venues should USAID use for its campaign? * Labor force Crosstabulation
% within Labor force


Labor force Total
Employed Partly employed Not employed
What advertising venues should USAID use for its campaign? Local councils 8.8% 18.8% 9.2% 10.3%
Press Conferences 31.5% 31.3% 18.5% 28.9%
Universities 15.3% 14.6% 21.5% 16.4%
Schools 6.9% 8.3% 10.8% 7.9%
Promotions 20.8% 14.6% 20.0% 19.8%
Others 16.7% 12.5% 20.0% 16.7%
Total 100.0% 100.0% 100.0% 100.0%

Chi-Square Tests

Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 10.858(a) 10 .369
Likelihood Ratio 10.529 10 .395
Linear-by-Linear Association .302 1 .582
N of Valid Cases 329

a 2 cells (11.1%) have expected count less than 5. The minimum expected count is 3.79.