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| Gender | Total | |||
|---|---|---|---|---|
| Male | Female | |||
| How many times have you seen these advertisements? | Daily | 25.0% | 11.3% | 19.6% |
| Several times | 56.8% | 68.7% | 61.5% | |
| Once | 18.2% | 20.0% | 18.9% | |
| Total | 100.0% | 100.0% | 100.0% | |
| Value | df | Asymp. Sig. (2-sided) | |
|---|---|---|---|
| Pearson Chi-Square | 8.377(a) | 2 | .015 |
| Likelihood Ratio | 8.875 | 2 | .012 |
| Linear-by-Linear Association | 4.335 | 1 | .037 |
| N of Valid Cases | 291 | ||
| a 0 cells (.0%) have expected count less than 5. The minimum expected count is 21.74. | |||