Age category | Total | ||||||
---|---|---|---|---|---|---|---|
18-24 yrs. old | 25-34 yrs. old | 35-44 yrs. old | 45-55 yrs. old | Over 55 yrs. old | |||
Are the messages in the advertisements clear and understandable? | Yes | 66.7% | 75.7% | 65.0% | 68.9% | 72.0% | 69.5% |
No | 33.3% | 24.3% | 35.0% | 31.1% | 28.0% | 30.5% | |
Total | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% |
Value | df | Asymp. Sig. (2-sided) | |
---|---|---|---|
Pearson Chi-Square | 2.272(a) | 4 | .686 |
Likelihood Ratio | 2.310 | 4 | .679 |
Linear-by-Linear Association | .005 | 1 | .944 |
N of Valid Cases | 279 | ||
a 0 cells (.0%) have expected count less than 5. The minimum expected count is 7.62. |